
As the first week of classes begin and we get back in the motion of college life, I can only feel relieved as I approach my final semester of my undergraduate year. It has been a long four and a half years, from me being at my highest peaks, to me being at my lows. I'm excited to have picked up a search engine optimization class to gain more knowledge of a skill that can be useful in our generation.
Prior to this class, I have little to no knowledge of SEO, or how it operates. I know basic information, such as advertisers entering auctions to buy certain keywords that match the content that they are trying to promote. Other than that, I am simply a mere mortal when it comes to google adwords. However, I can only imagine how much money Google makes from just competitive auctions alone.
I am really looking forward to putting in the time and effort to really learn and understand Google Adwords and obtain a certificate. I feel like with this knowledge, I can apply this as an entrepreneur maybe and use my skills obtained from Adwords to promote my personal E-Commerce business. Worst case scenario, I can apply the certificate onto my resume and LinkedIn to make it more attractive to potential employers.
-Calvin Jordan